You add to cart. You’re about to buy. Then you get hungry. Or your mom calls. Or breaking news pops up. Everything you were just about to buy disappears—either from your brain or your unsaved cart. It happens to all of us.
As part of the Real-Time Marketing team, we created a dynamic cart intercept for just that situation. Our goal was to engage cart abandoners in a way that made them feel taken care of, rather than spied on.
Our interecept increased engagement and purchases.
How do you get returning customers to take another look at that new phone? Make it super-duper convenient with a simple, personalized reminder.
